While reading the scientific posters, I noticed three positive and negative characteristics of a poster that authors should pay attention to when creating posters. Firstly, researchers should avoid overlapping textboxes or images on the poster in order to keep the text easy to read. Positioning the text incorrectly makes it difficult to read and is distracting to the reader. Instead of overlapping sections, the text boxes and images should flow in an organized order. I noticed a few posters that had text boxes scattered randomly on the poster. These authors should have created distinct margins for each text box and visual on the poster. Having distinct rows and columns makes the poster easier to follow.
Similarly, another common mistake to avoid on posters is having too much text. Including text boxes on a poster is necessary in moderation; however, long blocks of text can be boring to look at and make the reader uninterested. Rather than writing long paragraphs of text, the author should add images or graphs to break up the text. Visuals can make the research easier to understand and give flow to the poster while still adding valuable information. Additionally, the text boxes should be limited in length so that the reader can easily follow the author’s work.
Lastly, authors should avoid creating a poster with only black and white text and visuals. The first impression of a poster is very important in telling whether a reader will be interested in the poster or not. That being said, a dull poster does not catch the eye of the reader. A poster with colors and visuals make it interesting to look at and creates a fascinating first impression. Colors are important because they can be used to highlight different paragraphs or characteristics on a poster. This type of color coding is a useful tool in highlighting areas of a poster to help with organization. It is also important to note that while colors are important, neon colors and confusing patterns should be avoided as this can be distracting. A balance of visuals and color can enhance the poster; this tactic could be as simple as making the background of the poster a light color.